Privacy Policy

1. INTRODUCTION
Taloc LLC dba Golden Hour VR (“Golden Hour VR,” “we,” “us,” or “our”) is committed to protecting your
privacy and safeguarding your personal information. This Privacy Policy explains how we collect, use,
disclose, and protect information you provide when you interact with our services, website, or physical
location.
This Privacy Policy applies to all visitors, participants, and users of:

Our website: www.goldenhourvr.com;
Our virtual reality facility and in-person sessions;
Our booking system, waiver platform, and payment processors;
Any other services, software, or digital tools provided by Golden Hour VR (collectively, the

“Services”).

This Privacy Policy is intended to comply with all applicable privacy laws, including the California
Consumer Privacy Act (CCPA) and its amended form, the California Privacy Rights Act (CPRA). If you are
a California resident, you are entitled to specific rights under California law, outlined in Section 7 of this
policy.

2. INFORMATION WE COLLECT
We collect information that you voluntarily provide and data that is automatically collected through
your use of our Services.

a. Personal Information You Provide Voluntarily
This includes, but is not limited to:

Full Name
Email Address
Phone Number
Date of Birth or Age (for eligibility verification)
Payment Information (processed through Stripe or other third-party platforms)
Emergency Contact Information (where applicable)
Signed Waiver Information, including digital signatures and timestamps
Consent Selections, such as media release and minor participation consent
Booking Details, including session history and party size
Survey Responses or Feedback (when submitted voluntarily)

b. Automatically Collected Information
When you use our website or Services, we may automatically collect:

IP Address
Browser type and device information
Session cookies or persistent cookies

Website interaction logs (pages visited, booking flow behavior)
Time and date of access

This data is typically used for analytics, operational performance, and user experience enhancement.

c. Biometric and Gameplay Data
During certain immersive VR sessions, Golden Hour VR may utilize hardware and software that captures
limited biometric-related or sensor-based data, including:

Motion tracking and spatial positioning
Body posture or skeletal modeling
Facial proximity or eye movement (if headset-enabled)

This data is used solely to enable or enhance gameplay functionality and is not stored in a way
that links back to a specific individual, unless expressly stated otherwise.
We do not sell, rent, or monetize biometric data under any circumstances.

3. HOW WE USE YOUR INFORMATION
Golden Hour VR uses the information we collect for the following business and operational purposes:
a. To Provide and Improve Our Services

Process bookings and reservations;
Verify participant eligibility (e.g., age, waiver signature);
Manage session logistics and group experiences;
Provide real-time VR session functionality and gameplay enhancements;
Respond to customer inquiries or support requests;
Send confirmation emails, reminders, or important service notices.

b. To Ensure Safety and Risk Management

Administer and enforce waiver policies;
Record consent choices (e.g., media release, parental authorization);
Identify participants who may require additional staff assistance or accommodation;
Log incidents or behavioral concerns, when necessary, for legal or insurance documentation.

c. For Analytics and Business Optimization

Analyze site traffic, conversion rates, and booking patterns;
Measure user interaction with the website and session booking tools;
Evaluate effectiveness of marketing campaigns or promotional events.

d. For Legal Compliance and Enforcement

Maintain compliance with California laws governing consumer privacy and electronic contracts;
Investigate or respond to disputes, claims, or suspected violations of our Terms;
Comply with law enforcement requests, court orders, or legal proceedings when required.

4. INFORMATION SHARING AND THIRD-PARTY SERVICES
We do not sell your personal information. However, we may share information with trusted third-party
service providers in the course of operating our business, including:

Booking Platforms: We currently use [Wix Bookings] to manage session scheduling.
Payment Processors: All payment information is processed securely through Stripe and/or Wix

Payments. Golden Hour VR does not store or access full credit card numbers.

Waiver and Consent Tools: We may use a third-party waiver platform (e.g., HelloSign,

WaiverSign, or BoloForms) to collect, timestamp, and manage your signed agreements.

Analytics Providers: We may use tools like Google Analytics or Meta Pixel to track user

behavior on our website and improve our services. These tools may collect IP addresses and
browser/device information.

Email Communication Tools: If you sign up for our mailing list, communications are managed via

platforms such as Mailchimp or a comparable provider.
Each of these third parties is contractually obligated to maintain confidentiality and process data in
compliance with applicable laws. We do not authorize them to use your information for purposes
unrelated to our Services.

5. DATA RETENTION AND STORAGE
Golden Hour VR retains your personal data only for as long as is necessary to fulfill the purposes
described in this policy, or as required by law. This includes:

Waivers and signed consent forms: retained for a minimum of 4 years, or until the minor

participant reaches age 20, whichever is longer.

Booking and payment records: retained in accordance with IRS recordkeeping rules and

California commercial regulations.

Incident logs and safety documentation: retained as long as necessary to protect our legal and

operational interests.

Email marketing records: retained until you unsubscribe or request deletion.

All records are stored on encrypted platforms and protected by commercially reasonable safeguards.
Access is limited to authorized personnel only.

6. YOUR RIGHTS UNDER CALIFORNIA LAW
If you are a resident of California, you are entitled to specific rights under the California Consumer
Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). Subject to certain limitations, you may
exercise the following rights with respect to your personal information:

a. Right to Know
You have the right to request that we disclose:

The categories of personal information we have collected about you;
The categories of sources from which the information was collected;
The business or commercial purpose for collecting the information;
The categories of third parties to whom we disclose your information;
The specific pieces of personal information we hold about you.

b. Right to Delete
You have the right to request that we delete the personal information we have collected about you,
subject to certain exceptions (e.g., information required to fulfill a booking, comply with legal
obligations, or maintain safety records).

c. Right to Correct
You may request that we correct inaccurate personal information we maintain about you.

d. Right to Opt Out of Sharing
Golden Hour VR does not sell or share your personal information in the conventional sense. However, if
at any time we begin using tools or advertising networks that qualify as “sharing” under CPRA (e.g.,
behavioral retargeting or cross-context tracking), we will provide:

A “Do Not Share My Personal Information” link in the website footer;
An email address for opt-out requests;
A clear explanation of how to exercise your choice.

Currently, Golden Hour VR does not engage in targeted advertising or sell consumer data.

e. Right to Non-Discrimination
We will never deny you access to Services, charge different prices, or provide a lower quality of service
solely because you exercised your privacy rights.

7. HOW TO EXERCISE YOUR RIGHTS
You may exercise your rights under the CCPA/CPRA by contacting us via any of the following methods

Email: privacy@goldenhourvr.com
Mail: Golden Hour VR, 947 Schooner Drive, Suite 210, Ventura, CA 93001
Phone: 805-620-0256

To verify your identity, we may require you to provide your name, booking reference number, or other
identifying information before responding to your request.
If your information was submitted through a third-party system (e.g., Wix, Stripe, BoloForms), we may
need to coordinate with those platforms to fulfill your request. In such cases, we will notify you of any
delays or limitations.
We aim to respond to verified requests within 45 days. Extensions may be granted in certain situations,
in accordance with California law.

8. COOKIES AND TRACKING TECHNOLOGIES
Golden Hour VR’s website uses cookies and similar tracking technologies to enhance functionality,
maintain session state, and gather analytics. These may include:

Session Cookies – temporary cookies that expire when your browser is closed
Persistent Cookies – stored on your device for future sessions
Analytics Tags – e.g., Google Analytics or Meta Pixel, used to measure site usage
Embedded Content – including videos, maps, or forms that may load cookies from third-party

providers

By continuing to use our website, you consent to our use of cookies in accordance with this Privacy
Policy. You may manage cookie settings through your browser or device preferences.
We do not use cookies to track users across third-party websites, and we do not sell cookie-derived
information.

9. CHILDREN’S PRIVACY
Golden Hour VR does not knowingly collect personal information directly from children under the age of
13 without the express, verifiable consent of a parent or legal guardian.

Minor participants may only engage in Services with a signed parental consent and waiver.
Any data collected about a minor (e.g., name, waiver, media preference) is used solely for

operational, safety, or legal compliance purposes.

We do not market to or profile minors for behavioral advertising.

If you are a parent or guardian and believe we have collected your child’s information without proper
authorization, please contact us immediately at privacy@goldenhourvr.com, and we will take prompt
action.

10. DATA SECURITY MEASURES
We implement industry-standard technical, physical, and organizational safeguards to protect your
information against unauthorized access, loss, misuse, or alteration. These include:

Encrypted data transmission (HTTPS)
Waiver platforms with audit trails and timestamped digital signatures
Access controls for internal user accounts
Regular data backups and storage monitoring

While no system can be guaranteed 100% secure, we take data security seriously and continuously
evaluate our measures.
If a data breach occurs affecting your personal information, we will notify you in accordance with
California breach notification laws.

11. CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes in law, technology, or our
business practices. When we make material changes, we will:

Update the “Effective Date” at the top of this page
Notify you by email (if applicable) or via a notice on our website
Provide a summary of key changes

Your continued use of our Services following any changes constitutes your acceptance of the revised
Privacy Policy.
We encourage you to review this policy periodically for updates.

12. CONTACT INFORMATION
For questions, data requests, or privacy-related concerns, please contact:
Golden Hour VR
Taloc LLC dba Golden Hour VR
947 Schooner Drive, Suite 210
Ventura, California 93001
Email: info@goldenhourvr.com
General Inquiries: info@goldenhourvr.com

By using our Services, visiting our website, or submitting your information, you agree to the terms of
this Privacy Policy.

Privacy Policy

​